Agros is a pioneer in regenerative agriculture solutions for small & medium-sized farmers. We offer a unique combination of technology, inputs, and advisory service that allow farmers to switch from conventional to sustainable and profitable farming.
Agros is currently developing a business model for their soil test-based advisory services and input provision to small- and medium size farmers in Myanmar. Agros intends to explore the fertilizer market in both countries through the undertaking of a fertilizer market study. Based on the outcome of this market study, Agros aims to develop a soil test based advisory service for farmers, in partnership with extest-basedtor players in both countries.
Objectives/Purpose of the Assignment:
The purpose of this assignment is to undertake a market study on the fertilizer sector, including an overview of sector players, a description of existing distribution channels, up-to-date list of fertilizer products and pricing, and current rules and regulations with regard to input distribution. Furthermore, the identification of key crops and corresponding fertilizer requirements is part of the market study.
Scope of service:
1. Extensive description of fertilizer supply chain in Myanmar:
a. Fertilizer input companies: list all fertilizer companies with brief company description,
location, products and services
b. Identify 3-5 key players in terms of sales volume and product offering
c. Describe institutional landscape in Myanmar, involved in the fertilizer supply chain: roles and activities
2. Extensive description of fertilizer distribution channels in Myanmar:
a. Describe different supply chain actors: import, distribution, resell, etc
b. Describe product distribution routes
3. Products & pricing models
a. List of synthetic fertilizer products
i. Split between compound & straight fertilizer
ii. Identify ingredients and application rate per unit
b. List of biofertilizer products
i. Identify ingredients and application rate per unit
c. Location & availability of all listed products
d. Retail pricing & wholesale pricing of all listed products per unit
4. Interview key input suppliers to identify resell opportunity
a. Identify resell opportunities with key players in fertilizer sector
b. Interview 3-5 key players:
i. Identify most sold products, typical farmer profiles, and sales volumes
ii. Identify resell terms and agreements, including price margins for each key player
5. Rules & regulations
a. Overview government rules & regulations
b. Describe import & distribution requirements in Myanmar
c. Warehouse, storage and safety requirements
d. Packaging & repackaging
e. License and other registration requirements
6. Crop assessment
a. Identify the main crops produced by Agros clients (with support of Agros team)
b. Identify the 10-15 key crops produced in Myanmar
c. Select the 10 key crops that cover 80% of Agros business
d. Identify crop production areas for the 10 key crops
e. List cropping calendar and seasonality per crop area
f. List soil type and profile for each crop area, including soil pH and stored carbon content (based on available information)
g. Identify recommended fertilizer application for the 10 selected key crops
Note: Recommended fertilizer application rates are based on literature review. The use of legitimate literature sources with clear referencing is required.
For more details and requirements: https://drive.google.com/drive/folders/1dD33We7XZ4u0i8a2VTBmDEYDTB9MswPK?usp=sharing
How to apply
• Share a 1-page proposal, including methodology, timeline, suggested fee and any budget requirements
• Share up to date CV
• Share 1 writing example of similar past assignment that demonstrate good reporting skills in English
• Send your application to: hr@agrosolar.asia
• Deadline submission: 18-11-2022